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Hereditary Got A Surprisingly Awful CinemaScore Rating
Horror is on a real upswing, and the latest movie that's go everyone's attention is Hereditary. Released in theaters this weekend, Hereditary is a supernatural horror that feels old school and has drawn comparisons to the likes of The Exorcist and Rosemary's Baby. The movie has received very positive reviews from critics and horror movie buffs, which is why it's pretty surprising that audience members are hating it big time. Hereditary has a D+ CinemaScore, meaning that film is leaving some moviegoers polarized.
For those who may not know, CinemaScore is a rating system based on audience reactions after they have left the theater, as opposed to Rotten Tomatoes, which measures professional film reviews. There's some debate as to how important it is to have a positive CinemaScore, but the majority of movies typically receive an A, B, or C ranking. In this regard, Hereditary getting a D is notable because the critic reviews have been very positive. CinemaBlend's own Sean O'Connell gave the horror movie 4.5 stars, while Rotten Tomatoes gave it a 94% (and a less excited audience score of 73%).
So, why is CinemaScore reporting that audiences aren't too hot for this movie? Well, there could be a few reasons. For one thing, CinemaScore doesn't tend to be a good source to review horror movies, because that genre can tend to be pretty polarizing. Either you love it or you don't. Not everyone loves to see lots of gore or get spooked out of their boots. Secondly, Hereditary is a slow burn horror film, meaning audiences really have to be in it for the long haul and wait until the back half of the film before things start getting REAL. The VVitch was in a similar situation when it first came out.
Lastly, Hereditary doesn't seem like a movie that was made for everyone to fall in love with. It's kind of like the reaction to mother!, which received the rare F CinemaScore, but Hereditary is not quite as polarizing. It seems like horror fans have really taken to the movie, though, so that means that it's playing well with the real target audience. A D+ ranking doesn't mean the movie is bad, just that it's really only appealing to a certain demographic of movie fans.
Ultimately, it's up to you to decide whether Hereditary is right for you and the only way to do that is to see it. The movie is out in theaters right now and waiting for you to either hate it or love it. If horror isn't your cup of tea, then see what else is coming down the road with our 2018 movie guide.
CinemaScore's expansion to the Internet included a weekly email subscription for cinephiles to keep up with reports of audience reactions. In 1999, CinemaScore was rating approximately 140 films a year, including 98-99% of major studio releases.
Despite rave reviews, Hereditary doesn't seem to be dazzling average audiences. Subscribe To Hereditary Got A Surprisingly Awful CinemaScore Rating Updates close
Hereditary - CINEMABLEND
'Hereditary' Receives a D+ CinemaScore, Which Could Mean Trouble at the Box Office got a C- CinemaScore and went on to earn $40 million worldwide. What a clunker!!! Bad, bad, bad. I
cinemascore hereditary | Hereditary Got A Surprisingly Awful
CinemaScore ® is the industry leader in measuring movie appeal among theatre audiences. Since 1978, CinemaScore has been polling moviegoers at major movie releases on opening night to collect demographic information and calculate a distinctive CinemaScore grade.
CinemaScore, Rotten Tomatoes, and movie audience scores
The information that CinemaScore collects is fairly granular, including not just a rating of the movie but also the gender and age range of the audience member, their reasons for attending the
CinemaScore - Wikipedia
Jun 10, 2018 · Hereditary has received a surprisingly low D+ CinemaScore, even as the new film has received many positive reviews from critics. The film, which opened in theaters on June 8, currently ranks at an extremely high 93 percent on Rotten Tomatoes.
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Hereditary Got A Surprisingly Awful CinemaScore Rating Hereditary Ending: What Happens, And What We Think It Means Now that Hereditary is in theaters let's dive into that insane ending and figure
How Did 'Hereditary' Get a D+ from CinemaScore? - Variety
The bad grade, in this case, raises a question: Why are so many people turning on "Hereditary" who would be all too happy to sit through the limb-severing, soundtrack-gonging, ghost-face-in
'Hereditary' Receives a D+ CinemaScore, Which Could Mean
Hereditary Got A Surprisingly Awful CinemaScore Rating
May 15, 2019 · At this point, I'd argue that god-awful CinemaScore grades for their horror flicks (a F for It Comes at Night, a D+ for Hereditary, a stunningly high C for The Witch) is a point of pride over at
[NA] Cinemascore reports A- for Alita and B for Happy Death
No, they got an A because those that went to see the film liked it. Same as always. The cinemascore is always biased towards people particularly fond of a film compare to the average person, because only those who have paid to see it constitute the sample.
CinemaScore
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